Keep It Local | Local Media Association

Collaboration over competition: How Oklahoma Media Center is strengthening local news | Rob Collins, Keep It Local Ep. 2


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Episode 2 title:

Collaboration over competition: How Oklahoma Media Center is strengthening local news

Episode description / show notes:

In this episode of Keep It Local, host Ryan Welton chats with Rob Collins, executive director of the Oklahoma Media Center, about how a statewide collaborative is helping newsrooms band together to tackle big challenges—and build a stronger future for local journalism.

They discuss:

  • What a news collaborative is and why it matters
  • How Oklahoma Media Center supports newsrooms with funding, training, and tools
  • Why collaboration—not competition—is key to sustainability
  • Creative ways to rebuild trust with local audiences
  • The future of local news in Oklahoma and beyond
  • Rob’s vision for recruiting, training, and retaining the next generation of journalists

🚨 Plus: Rob shares how OMC has distributed nearly $300,000 in project funding and launched innovative campaigns like “Free Press Isn’t Free” to promote the value of journalism.

📍 Mentioned in this episode:

  • OklahomaMediaCenter.com – Learn more about OMC’s work
  • LocalMedia.org – More about the Local Media Association

🎧 If you enjoyed this episode, leave a review and share it with a newsroom leader or journalist you know!

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Keep It Local | Local Media AssociationBy Local Media Association