Welcome to the Building Web3 Podcast! Join host Jax Dwyer as he sits down with Alex Zeltcer, founder of Ensure.ai, to dive deep into the pressing issue of payment fraud in the digital goods and crypto industries. In this episode, you'll discover the challenges and intricacies of combating payment fraud, especially when dealing with digital assets like gift cards and cryptocurrencies.

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Chapters

00:00 Introduction and Background
02:14 Starting ensure.ai and the Mission
09:31 DDoS Attacks and Their Motivations
14:41 Preventing Payment Fraud in the Digital Goods and Crypto Industries
31:35 Advice for Web3 Founders
43:11 Getting Involved with nsure.ai

Alex shares his journey from running a digital gift card marketplace to founding Ensure.ai, a company dedicated to revolutionizing fraud prevention. He highlights the unique fraud risks associated with selling crypto and digital goods and explains how scalable fraud patterns are identified and mitigated using advanced behavioral analytics. Learn about the innovative offensive measures Ensure.ai employs to disrupt fraudsters' operations and safeguard businesses from chargebacks and financial losses.

Understanding fraud in digital transactions is crucial for Web3 founders and e-commerce businesses. Alex provides practical advice on managing fraud risks, emphasizing the importance of partnering with specialized companies like Ensure.ai to enhance security and streamline the onboarding process for users. He discusses the significance of reducing friction in onboarding, especially for new crypto users, and how Ensure.ai's machine learning models help in making real-time decisions to prevent fraud without compromising user experience.

Alex also sheds light on the broader implications of payment fraud in the Web3 ecosystem, discussing how fraudsters operate and the measures that can be taken to create a safer digital environment. From his insights on behavioral analytics to the challenges of identity verification, this episode is packed with valuable information for anyone interested in the intersection of fintech, security, and Web3.

Don't miss this enlightening conversation that not only addresses the technical aspects of fraud prevention but also provides strategic insights for building resilient Web3 platforms. Whether you're a Web3 founder, a developer, or an enthusiast, this episode offers a comprehensive look at the tools and strategies needed to combat payment fraud effectively.

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Disclaimer: Nothing said on Building Web3 is a recommendation to buy or sell securities or tokens. This podcast is for informational purposes only, and any views expressed by anyone on the show are solely our opinions, not financial advice. Jax, and our guests may hold positions in the companies, funds, or projects discussed.

Need technical content? Book a free strategy session with our team at https://jaxdwyer.com/ 

Need technical content? Book a free strategy session with our team at https://jaxdwyer.com/