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Comfort Conditioner's Perfume-For-Clothes Marketing Strategy
Comfort used fragrance tech, luxury-style ads, strong packaging, influencers, and regional stories to turn a regular softener into a premium scent-led product.
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By Angad SingiComfort used fragrance tech, luxury-style ads, strong packaging, influencers, and regional stories to turn a regular softener into a premium scent-led product.