How do you engage with your audience? How do you manage your social media interactions to drive interest in your comics? Is it as simple as “just be interesting”? If so, what does “interesting” even mean?

Fortunately I’m joined by the super savvy  Eli Neiburger of the Ann Arbor District Library for a discussion on the subject. Eli offers his insights from the standpoint of his role in creating the wildly successful Summer Game at AADL as well as a non-practitioner webcomics enthusiast. We discuss opportunities and business models open to creators via new media and some ways to think about cultivating an audience for your comic online.

Links mentioned in this episode (thanks to Eric Klooster for collecting them!):

* The Nintendo Wii

* Eli’s YouTube channel

* Eli’s Gamers… In the Library?!

* Double Dash

* Doritos

* Annoying Orange

* The new Kindle models

* The 2XL Robot

* Penny Arcade

* Achewood

* Goats

* Scenes from a Multiverse

* Machine of Death

* Homestar Runner

* They Might Be Giants

* Paul F Tompkins

* Build and Analyze episode 44

* Blamimations

* Conan O’Brien

* The Perry Bible Fellowship

* The Lean Into Art podcast

* Heello, the land of fake Twitter identities

* Jim Henson

* The other Jerzy Drozd

* DRM

* Cory Doctorow’s For the Win

* Jess Fink

* Scott Pilgrim

* PhoneGap

* Eli’s appearance on Comics Are Great! Episode 12

* David Malki’s appearance on Comics Are Great! Episode 14

* Peter Baker, photographer

* nemu*nemu

* Google Plus

* Posterous

* Tumblr

* Facebook

Here’s the video from this episode’s live stream (audio player at the bottom of this post):