In this episode of Entrepreneurial Shades of Gray, Dani and Chelsey sit down with Rebecca Maisel of Gulf Distributing for a conversation about legacy, leadership, and unexpectedly finding your way back to the family business.

Rebecca shares how her grandmother helped start the company more than 50 years ago, and how that influence stayed with her even while building a completely different life and career as a corporate attorney in New York. Eventually, life brought her back to Mobile… and back into the business her family built.

They talk about what it’s like stepping into something that already exists, the pressure that can come with carrying on a legacy, and how Rebecca is helping lead the company into a new chapter while still honoring what came before her. The conversation also gets into growth, technology, and the real-life “gray areas” that come with leadership and business.