In this episode of “Comms for Global Business Positioning,” we welcome Adewunmi Desalu, Director of Marketing and Corporate Communications at BUA Foods.

With over 17 years of experience across diverse sectors, Adewunmi shares invaluable insights on how businesses can effectively position themselves in the global market.

We delve into the importance of understanding market dynamics, creating a compelling value proposition, and the necessity of targeted communication strategies.

Whether you’re a startup or an established business, tune in for practical tips on navigating the complexities of global positioning in today’s fast-paced digital landscape.