Business Optimization

Communicating Community: How Builders Can Counter Stigma w/ Pamela Ventresca


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No one likes to admit it, but builders often get a bad reputation: they get in and out fast, get paid, and don’t care about the communities they leave behind.

But that just isn’t true. Builders put hard work, sweat, and tears into what they do. So, how can builders build better reputations in the communities they serve?

Pamela Ventresca, COO at PACE Developments, is all too aware of the problem following builders.

She joined us on the latest Business Optimization podcast to outline some ways builders can hone their messaging to counter these unfair stereotypes.

Pamela covers:

- The value of information sessions with home buyers

- How amenities help foster a sense of community

- How to effectively communicate with home buyers

This post is based on a Business Optimization podcast with Pamela Ventresca. The views, information, or opinions expressed during the podcast series are solely those of the individuals involved and do not necessarily represent those of Reliance Home Comfort and its team members.

To hear this episode, and many more like it, you can subscribe to Business Optimization here. If you don’t use Apple, you can find us here.

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Business OptimizationBy Reliance Home Comfort