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Communicating through design with Jade Rennie
Welcome to Coffee with Creators Podcast! Today, our guest is Jade Rennie, a brand designer who runs the brainchild studios in Australia. Listen and learn more about how Jade faced the difficulties in her life as a designer and what she did to overcome them.
The Challenging Year [12:05]
Jade was busier than ever. Jade’s friends and family are asking if she’s worried that she’s not going to get any work and business will dry up. And it just wasn't a thought in her mind that she wasn't going to be working through it. It was more than Jade needed to homeschool her children and run a business. What Jade thought was going to happen happened. Business owners were at home, and they finally had some time to work on their own business and a lot of them were online ready. Jade did so many websites throughout 2020 and 2021.
Approaching clients [16:54]
At the start, it was very much recommendations. Jade relied on the community. Jade always wants that when you first work with a business, and they're just started, they've got that enthusiasm, they're keen, and you've got their full attention, that's what she wants her clients to feel.
Using Canva [25:08]
According to Jade, Canva is a fantastic tool for those fast jobs that small business owners are using. It's a fantastic tool if you need something really quick. But why would you pay a designer $3,000 for a design when you could do it yourself on Canva using a template? If you use a template, that design is not yours.
Education as a designer [30:40]
Jade is self-taught. She went to high school and did a fine art illustration to illustrate children's books. That was her goal, and building websites was the furthest thing from her mind. When people ask her now, she proudly says that she is self-taught because it shows that she’s passionate about the subject that she is learning, and she’s taking on jobs and learning on the go. That's a real entrepreneurial spirit.
Imposter Syndrome [34:23]
Now and some days, Jade has to tell her thoughts to habits like just being quiet and pushing through that. Often, it is fear talking and sometimes on the days where it is quite bad because she lacks some experience in that job. You have to learn to block it out or even be aware that it is that fear talking and not a real logical thought.
Difficult Clients [39:34]
Jade had at the start a lot because she was taking on everyone, saying yes to every job that came her way. A lawyer told her that anyone with a laptop was a graphic designer. Jade didn’t take her on which was one of the earlier ones she said no.
Saying no [43:43]
Who would ever say no to work? After a few years, you realize you don't want to do that job and want to work with that person. You need to say no, and you need to do it tactfully. Because you might want to say yes to them later on, and you don't want to burn any bridges. To learn how to say no, and even to stay true to your boundaries is a real skill and you only get good at it by practicing and doing it again and again and feeling okay.
[1:02:16]
We all need to treat everyone with a little bit more patience because you don't know what someone else is going through on the other end. And having boundaries and having them in place.
Follow Jade on:
Instagram: https://www.instagram.com/thebrainchildstudio/?hl=en
Website: https://thebrainchild.com.au/
View all episodes
By Michael Soledad
4.9
2828 ratings
Welcome to Coffee with Creators Podcast! Today, our guest is Jade Rennie, a brand designer who runs the brainchild studios in Australia. Listen and learn more about how Jade faced the difficulties in her life as a designer and what she did to overcome them.
The Challenging Year [12:05]
Jade was busier than ever. Jade’s friends and family are asking if she’s worried that she’s not going to get any work and business will dry up. And it just wasn't a thought in her mind that she wasn't going to be working through it. It was more than Jade needed to homeschool her children and run a business. What Jade thought was going to happen happened. Business owners were at home, and they finally had some time to work on their own business and a lot of them were online ready. Jade did so many websites throughout 2020 and 2021.
Approaching clients [16:54]
At the start, it was very much recommendations. Jade relied on the community. Jade always wants that when you first work with a business, and they're just started, they've got that enthusiasm, they're keen, and you've got their full attention, that's what she wants her clients to feel.
Using Canva [25:08]
According to Jade, Canva is a fantastic tool for those fast jobs that small business owners are using. It's a fantastic tool if you need something really quick. But why would you pay a designer $3,000 for a design when you could do it yourself on Canva using a template? If you use a template, that design is not yours.
Education as a designer [30:40]
Jade is self-taught. She went to high school and did a fine art illustration to illustrate children's books. That was her goal, and building websites was the furthest thing from her mind. When people ask her now, she proudly says that she is self-taught because it shows that she’s passionate about the subject that she is learning, and she’s taking on jobs and learning on the go. That's a real entrepreneurial spirit.
Imposter Syndrome [34:23]
Now and some days, Jade has to tell her thoughts to habits like just being quiet and pushing through that. Often, it is fear talking and sometimes on the days where it is quite bad because she lacks some experience in that job. You have to learn to block it out or even be aware that it is that fear talking and not a real logical thought.
Difficult Clients [39:34]
Jade had at the start a lot because she was taking on everyone, saying yes to every job that came her way. A lawyer told her that anyone with a laptop was a graphic designer. Jade didn’t take her on which was one of the earlier ones she said no.
Saying no [43:43]
Who would ever say no to work? After a few years, you realize you don't want to do that job and want to work with that person. You need to say no, and you need to do it tactfully. Because you might want to say yes to them later on, and you don't want to burn any bridges. To learn how to say no, and even to stay true to your boundaries is a real skill and you only get good at it by practicing and doing it again and again and feeling okay.
[1:02:16]
We all need to treat everyone with a little bit more patience because you don't know what someone else is going through on the other end. And having boundaries and having them in place.
Follow Jade on:
Instagram: https://www.instagram.com/thebrainchildstudio/?hl=en
Website: https://thebrainchild.com.au/