Mastering Risk

Communities Win the Preparedness Race


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Research from across the discipline over the past twenty years has argued that the most influential and correlated variable to better post event outcomes is the sense of community and belonging. Whether found in hundred year old disasters in Japan, recent hurricanes in the USA, floods in Europe, earthquakes in Asia - all point to one singular variable that is an indicator of a household’s likelihood of recovering from a disaster and made whole. In a previous article, I wrote about the strategies to build a resilient community, one where it is not individual household fending for themselves - the translation of public sector preparedness communications, but an intertwined web of networks and social connections that move as a whole. A force greater than the hazard and far out sizing government, community is the centre of gravity for successful preparedness operations.

We’re in the slow burn phase of a paradigmatic shift in the preparedness sub-field of EM, the evidence is present, the experiments continue to confirm community as the most influential variable, but change has yet to come. As Khun writes, this often takes considerable periods of time, where stalwarts hold onto previous ideas and theories, often due to sunk cost fallacy, educational structures in the discipline and organizational norms that reinforce the existing framework. We need to continue to champion the idea that the unit of measure in preparedness is not the human or household, but the community. Embracing what the science informs is more difficult than simple acceptance, as it challenges that which has framed and governed our efforts for generations. The world has changed, innovation is present at our doorsteps, but many continue to hold onto a comfort, the known, the accepted, the simple path.

It begins with changing the unit of measure to community and embracing technologies, being innovative and understanding that the government, community organizations, the corporate sector and households are equal partners in success. One is not superior to the others, collectively the four sectors of society are greater than the sum of the parts. 

We’re almost there…

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Mastering RiskBy Dr. Jeff Donaldson, CD


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