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The IBC is thrilled to share with you a truly captivating Continuum™ podcast episode featuring Joe Urbany, a renowned professor from Notre Dame. In this episode, Urbany takes us on an inspiring journey, revealing how his passion shifted from psychology to marketing and how this transition fueled his groundbreaking work in consumer behavior. But that's not all – he also dives into his transformative role in
By The IBCThe IBC is thrilled to share with you a truly captivating Continuum™ podcast episode featuring Joe Urbany, a renowned professor from Notre Dame. In this episode, Urbany takes us on an inspiring journey, revealing how his passion shifted from psychology to marketing and how this transition fueled his groundbreaking work in consumer behavior. But that's not all – he also dives into his transformative role in