Can giving back to your community really drive explosive business growth? In this episode of the Local Marketing Lab, Carl Comeaux, CEO of Crust Pizza, reveals how his company grew from a few locations to 30 stores—with 15 more opening this year—by making community engagement their top priority.

Here are some topics discussed in the episode around putting your community first:

• Effective local marketing playbook for business growth
• Building lasting relationships with schools, churches, and local organizations
• Leveraging crisis situations to demonstrate community support
• Implementing systematic community outreach programs
• Developing franchise support systems for local marketing

Resources

• Connect with Carl Comeaux on LinkedIn.
• Find a Crust Pizza near you.

Other shout-outs

• Texas Roadhouse and Chick-fil-A for their amazing involvement in the community.