Community management helps drive your brand forward and communicates the values of your brand. Experts Diana Aguilar Díaz & Gerard Rabara share what they believe to be the most important parts of successful community management, why every brand needs to authentically communicate with their customers and how community management can help your brand during COVID-19.

Gerard Rabara is the Head of Community Management and Communications at RDB, and he leads a team in the Asia Pacific region in seven languages. Diana Aguilar Díaz is the Head of Community Management for a large global company in thirteen languages and has many years of experience in the field.

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