Just about every entrepreneur has at least one experience where their heart sinks... someone is doing exactly what you're doing. You thought your ideas and execution were unique, top-notch, the best out there, and yet someone else is getting the business you deserve!

It's so difficult to have this realization, but let's flip that mindset upside down. There's room for everyone, and business owners can benefit a ton more from becoming a community and helping each other out rather than seeing each other as nasty competition. Let's talk about how being friends with like-minded people and entrepreneurs in your niche is actually the best decision to make for your business.

Today's goals: Start networking with your niche community and find ways to support each other rather than tear each other down.

IN THIS EPISODE, WE TALK ABOUT:

• How the competition isn't always direct competition - there are different niches and subsets within each industry
• Local businesses offering similar services can work together so each owner gets their perfect clients rather than just hoarding any client they can find
• Getting over the heart-sinking mindset that people who copy your ideas are stealing your success
• Surrounding yourself with like-minded, supportive people who light you up and choosing to walk away from toxic relationships that cut you down or limit you

RESOURCES

• The LYSST – Never miss an episode, blog, or exclusive deal for my favorite mom friends.
• Download the guide to starting your first business here!
• Get advice and other tools at www.lyssmorton.com/coaching
• HoneyBook– CRM system I use DAILY in my floral design business, totally helpful delegation!

CONNECT WITH LYSS

Follow me: @lyss.morton

Follow Garden in the Pines: @NJGardenInThePines

Follow Larry: @mortmotoshow

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