You will learn about creating a competitive advantage over your competitors using uniqueness durability, and longevity from this episode. Some of the tips Mar shared were:

1. Working harder doesn't always get you ahead

2. Being an inventor of a process or a service and sharing it with others

3. Thinking 5 steps ahead of your competitors helps you stay ahead like the game of chess

4. Creating a buzz around products or services like #apple and getting #influencers to promote

5. Reverse Engineer what your competitors offer and make it better

Lastly, Mark shares how #ai is changing the way some people do business.

To learn more about Mark, please visit https://catalystplan.com/ or connect with him at https://www.linkedin.com/in/markcoudray/

Shout out to our podcast sponsors A Advanced Septic & Fuse Networks for your continued support.

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