Gregg Lewis, Executive Vice President, Promotion Strategy and Communications, National Ready Mixed Concrete Association Gregg leads the promotion strategy for concrete buildings and business development across the United States for the concrete industry and NRMCA member companies. Through education, outreach, and advocacy, he promotes the benefits of integrating life-cycle cost analyses into the decision-making process during the planning stages of new building projects. Or what I like to call, spreading the gospel of concrete! www.buildwithstrength.com