Emma Pearce, Head of Event Content, Global Portfolio at SaaStock, joins the Content Experience Show to discuss the importance of being a curator, not a creator, when organizing content for events.

 

Special thanks to our sponsors:

• Vidyard
• Uberflip
• Convince & Convert: Four Ways to Fix Your Broken Content Marketing

 

In This Episode

• Why event content is uniquely different from content marketing
• Why being the head of content for events is not being a content creator
• How to balance known experts with up-and-comers when putting together content for events
• How to get more out of the content once the event is over

 

Resources

• Get the free Content Experience Report here.
• Learn more about Convince & Convert here.
• Download Convince & Convert’s new guide Instagram for Tours for free here.

 

Visit contentexperienceshow.com for more insights from your favorite content marketers.