The Marketer's Journey

CONEX S11: Why It's Time to Unite Your Content Strategy and SEO


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Bryan Phelps, CEO of Big Leap, joins the Content Experience Podcast to discuss what marketers get wrong about integrating content strategy and SEO.

Special thanks to our sponsors:

  • Uberflip
  • Emma
  • Convince & Convert: Four Ways to Fix Your Broken Content Marketing

In This Episode

  • The decline of keyword stuffing and its impact on content creation.
  • Why you probably don't need to panic about duplicate content.
  • How SEO's role in marketing is evolving.
  • The truth about Google's approach to penalizing content.
  • Why SEO should play a vital role in content creation from the beginning.

Resources

  • Get the free Content Experience Report here.
  • Learn more about Convince & Convert here.
  • Stay connected with your email subscribers using Emma.
  • Find out more about what Big Leap does for marketers.
Visit contentexperienceshow.com for more insights from your favorite content marketers.

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The Marketer's JourneyBy Uberflip