Andy Crestodina, Chief Marketing Officer of Orbit Media, a web design company in Chicago, talks everything from the do's and don'ts of web design to tips for quality content creation to the value of that "missing stat."

Special Thanks to Our Sponsors:

• InboundWriter
• Oracle Marketing Cloud
• Uberflip

In This Episode:

• Why you should do your own research
• How to keep visitors on your site
• The flow of a well-designed site
• Why conferences are so important
• Building the 'Wikipedia of your industry'
• The value of the missing stat

Resources:

• Content Jam
• Wine and Web
• Inbound Writer
• Optimizely
• Orbit Media
• Alexa
• Orbit Media Blogger Study

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