The Marketer's Journey

CONEX S2: Why Growing a 'Teaching Company' Improves Your Bottom Line


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Mike McGrail joins the Content Pros podcast from Administrate, where he serves as their new Marketing Director, to discuss onboarding, teaching, and training a team in ways that cause them to be more efficient, current, and satisfied. 

Special thanks to our sponsors:

  • Sigstr
  • Oracle Marketing Cloud
  • Uberflip

 

In This Episode

  • How to encourage a corporate learning environment
  • How to invest in on-trend learning sources
  • The significance of keeping your team current
  • Developing a T-shaped marketer
  • How to instill confidence in your team members and grow their potential
  • How to resist content shock

 

Resources

  • Mike's Velocity Blog
  • Mike's Velocity Podcast
  • Administrate
  • Mike's LinkedIn
  • Mike's Twitter
  • Mike's Website

Visit ContentProsPodcast.com for more insights from your favorite content marketers.

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The Marketer's JourneyBy Uberflip