Jeffrey K. Rohrs from Yext and Raj Nijjer from GeoMarketing.com join the Content Pros Podcast this week to share a stunning breakthrough in the industry of location data, how Google is giving more control to business, and why this matters to you. 

Special thanks to our sponsors:

• Oracle Marketing Cloud
• Uberflip
• Convince & Convert

In This Episode: 

• Why location data should matter to you
• How Yext's recent Google integration has changed the game for your company
• How to align two separate teams to achieve the same vision
• How Google has let you down and you may not even know it
• The importance of a passionate CMO
• How to balance serving your audience and serving your parent company

Resources: 

• GeoMarketing.com
• Yext
• Yext Power Listings
• Raj Nijjer's Twitter
• Jeffrey K. Rohrs' Twitter

 Visit ContentProsPodcast.com for more insights from your favorite content marketers.