The Marketer's Journey

CONEX S8: Why Your Content Team Needs an Editor


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Joe Griffin, CEO/Co-Founder of ClearVoice, joins the Content Experience Show to discuss strategies for consistently creating good content and the importance of a single editor.

 

Special thanks to our sponsors:

  • Vidyard
  • Uberflip
  • Convince & Convert: Four Ways to Fix Your Broken Content Marketing

 

In This Episode

  • Why a good managing editor is so important for creating good content in today’s market
  • Why there should be one editor or editing department rather than editors spread throughout multiple departments
  • How to set up a practical content creation plan

 

Resources

  • Intercom
  • ClearVoice
  • Uberflip Brand Guidelines

 

Visit ContentProsPodcast.com for more insights from your favorite content marketers.

 

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The Marketer's JourneyBy Uberflip