The Marketer's Journey

CONEX S9: Why the Account Manager Shouldn’t Just Keep the Client Happy


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Andi Robbins, Integration Director at Riester, joins the Content Experience Show to discuss account managers and ways to collaborate effectively on content.

 

Special thanks to our sponsors:

  • Vidyard
  • Uberflip
  • Convince & Convert: Four Ways to Fix Your Broken Content Marketing

 

In This Episode

  • How to lead by being a part of the conversation
  • How to work collaboratively between content strategists and account managers
  • Tips for effectively selling content
  • How to approach strategy change with a client
  • How to create better content

 

Resources

  • Conex 2018
  • Riester

 

Visit contentexperienceshow.com for more insights from your favorite content marketers.

 

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