In this powerful follow-up conversation, Summer Camper sits down with herbalist and entrepreneur Shay Koloff to expand on her Sprout Community event, Rooted & Rising: Unmasking Success through the Power of Authenticity in Entrepreneurship. Together, they dive deeper into the role of authenticity in building a personal brand, the real struggles of overcoming imposter syndrome, and the courage it takes to embrace your unique path as an entrepreneur. With stories, practical tools, and honest reflections, this episode is for anyone ready to show up as their truest self in business and life.