🎙️ Episode 2 – Confidence Is a Muscle

Show Summary:

In this episode, Beth dives deep into the real roots of confidence—not the kind you’re born with, but the kind you build. With stories from her own life, insights from Think and Grow Rich, and a breakdown of Napoleon Hill’s Self-Confidence Formula, Beth reveals how confidence is less about talent and more about repetition, belief, and bold action.

Whether you’ve struggled with self-doubt, felt like an imposter, or just need a shot of courage to go after what you want… this one’s for you.

💡 What You'll Learn:

• Why confidence isn’t something you either have or don’t—it’s something you develop.
• The 5-part Self-Confidence Formula from Napoleon Hill, and how to apply it.
• How self-image and subconscious programming shape your reality.
• The critical difference between “knowing” and “doing”—and how to close that gap.
• How Beth rewired her internal belief system through small, repeated wins.

📘 Referenced in This Episode:

• Think and Grow Rich by Napoleon Hill
• The Self-Confidence Formula from Chapter 3 of Think and Grow Rich
• Concepts from Dr. Maxwell Maltz’s work on self-image (Psycho-Cybernetics)
• Beth’s real-world examples of shifting identity and building belief

🧠 Episode Highlight:

“You cannot perform in a way that is inconsistent with the way you see yourself. So change the way you see yourself—and your life will catch up.”

📌 Call to Action:

If this episode sparked something in you, don’t just sit with it—do something with it. Write your own version of the Self-Confidence Formula and speak it out loud every morning. Then take one small action today that aligns with the version of you you’re becoming.

🔗 Links & Resources:

• Visit www.illsayitanyway.com for more episodes and resources
• Connect with Beth on Instagram: @BethFriesenOfficial
• Grab your copy of Think and Grow Rich by Napoleon Hill