In this episode we talk a little bit about the relationship of Neuroscience and ADHD, Autism and other forms of Neurodiversity.

We talk about the assumptions of the "Default Mode Network" and how it's just confusing. Instead of exploring the Ecological Approach which is focused on direct perception.

We also chat about my experience with trying to market the ecological approach in business (which like most things) are primarily Information Processing based.

00:50 Diving into the Neuroscience of ADHD and Neurodiversity

01:56 Exploring Brain Networks and Their Implications

05:18 Challenging the Conventional Understanding of Brain Function

09:17 The Ecological Psychology Perspective on Attention and Action

15:38 Navigating the Complexities of Focus and Distraction

20:16 Marketing and Business Through an Ecological Lens

25:17 Reflecting on Personal Growth and Client Work

26:17 Exploring Performance Improvement and Skill Development

27:23 The Intricacies of Skill Development

28:00 Understanding Expertise and Performance Metrics

29:30 Navigating Personal Marketing and Expertise

32:57 The Challenge of Marketing to Neurodiverse Audiences

40:00 Refining Coaching Practices and Marketing Strategies

46:51 Philosophy and Practice Design in Coaching

52:22 Concluding Thoughts on Coaching and Personal Growth