Commerce Experience

Conquering New Markets And Navigating International Expansion


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“I admire speed and companies that are able to execute fast because they will make a difference.” - Christian Maaß

In this episode, we delve into the world of music, art, and digital commerce with Christian Maaß, CDO & MD at Thomann Music. Brian and Christian dive into the impact of the pandemic on creative pursuits, the challenges of entering new markets, and uncover key insights for better differentiation.

Join us as we discuss:
  • Thomann's unique approach to customer experience
  • The challenges and considerations of expanding into new markets
  • The power of personalization at scale
...more
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Commerce ExperienceBy Bloomreach

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