In this episode, Dan and Stephanie explore a product failure that revealed a core truth of building great brands: a strong concept is nothing without aligned execution. They break down how ignoring constraints, skipping collaboration, and bypassing consensus can derail even the most promising ideas, and how leveraging the power of the Four C’s can prevent it.

In this episode, Dan and Stephanie explore a product failure that revealed a core truth of building great brands: a strong concept is nothing without aligned execution. They break down how ignoring constraints, skipping collaboration, and bypassing consensus can derail even the most promising ideas, and how leveraging the power of the Four C’s can prevent it.

Consensus is More Than a Yes

Thursday Lunch dives into the mechanics, and the magic, of building great brands: from innovation to business strategy, team leadership, and everything in between. With decades of experience leading ideas from napkin sketch to national launch, Dan Howell and Stephanie Robbins unpack how strong teams, smart planning, and thoughtful execution drive category-defying results through the use of the 4cs process and understanding.

Business

Arts

Food

Management

Thursday Lunch dives into the mechanics, and the magic, of building great brands: from innovation to business strategy, team leadership, and everything in between. With decades of experience leading ideas from napkin sketch to national launch, Dan Howell and Stephanie Robbins unpack how strong teams, smart planning, and thoughtful execution drive category-defying results through the use of the 4cs process and understanding.

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Consensus is More Than a Yes

Consensus is More Than a Yes