You don’t rise to the level of your goals. You fall to the level of your standards.

In the first episode of Born to Be Great, Justin and Nick kick off 2026 by breaking down what actually creates winning. Not motivation, not hype, but standards, preparation, and consistency over time.

Using a powerful coaching clip as the foundation, this episode dives deep into why average is the enemy, how elite performers stack great days, why compartmentalizing wins and losses matters, and what it really takes to win when pressure hits.

From football to business to life, this conversation draws on decades of real-world experience to show why greatness isn’t flashy — it’s built in the boring, disciplined moments most people avoid.

If you’re starting a new year and want to raise your standards instead of just setting new goals, this episode sets the tone.

Key Takeaways

🟦 You don’t always get your goals, you always get your standards

🟦 Average is the enemy of greatness

🟦 Small, disciplined actions compound over time

🟦 Stacking great days creates momentum

🟦 Preparation determines performance under pressure

🟦 Winning the close moments comes from daily discipline

00:00 - Introduction.

01:05 - Curt Cignetti Clip

03:08 - The Importance of High Standards

07:40 - Average is The Enemy

12:07 - Stacking Great Days

16:43 - The Importance of Compartmentalizing

20:50 - Winning the Close Ones

23:50 - The Fun in Winning

27:57 - Raising Your Standards

30:09 - Final Thoughts and Motivation

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