Before it became one of the biggest multistate operators in the U.S., 4Front Ventures was a consulting firm. But change in the cannabis industry led Kris Krane & his colleagues to change direction. In this episode, Kris talks about the ups and downs of the decision – and what’s next as he steps away from 4Front’s day-to-day operations:
•How to plug knowledge gaps when changing focus
•Tips on scaling a plant-touching business across diverse markets
• How to know when it’s time to exit your