Spark Live presented by Spark Marketer

Consumer Behavior: Business Reviews and Their Impact on Purchasing Decisions


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Today we're talking about The 2024 Local Consumer Review Survey!

Understanding consumer behavior is essential for brand success. The competitive online review landscape shapes reputations significantly.

We'll discuss how consumers interact with business reviews, the importance of various review elements, and how they compare to personal recommendations.

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Spark Live presented by Spark MarketerBy Spark Marketer