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Join Rachel as she breaks down the focus group walls and brings the consumer interviews to you. Tune in to hear from all different consumer profiles and category trends. With over 10 years of experien... more
FAQs about Consumering:How many episodes does Consumering have?The podcast currently has 24 episodes available.
March 31, 2020Season 2, Ep 4: #Covid19--How consumers are copingThis current pandemic is unlike anything anyone has ever experienced. While watching the news makes it feel very doom and gloom, many people are taking a different perspective. People may be skipping their daily shower or even brushing their teeth, but they're also looking at this period for self improvement. Tune in to hear how a 22 year old and 49 year old male are taking advantage of this time....more1h 5minPlay
February 26, 2020Season 2 Ep 3: Getting older isn't so bad. Real people speak outIn Season 2, I continue to explore how America looks at 'getting older'. While I believe society is moving away from ageism, thanks to AARP's #disruptaging--we still have a long way to go. Tune in as I speak with women in their 40s, 50s and 60s. If you like what you hear, please rate, review and SHARE. ...more1h 2minPlay
December 09, 2019S2Ep2: Is social media killing our creativity? An expert weighs inWe're back with more dialogue around 'digital detoxing' and how more people are taking breaks as a form of self-care. I don't mean to sound like a broken record, but I think it's an interesting topic to explore from all angles. This week we talk to James Cooper who has spent most of his career working with technology and thinking about the future of tech. If you missed the previous episodes on digital detoxing, you can find them here: Digital detoxing is the latest 'wellness trend', and The impact of social media If you like what you hear, please share with others! Also leave a nice rating and review. ...more31minPlay
November 21, 2019Season 2, Ep 1: The impact of social mediaWelcome to Season 2 of Consumering. This week we talk to Chelsea, a 33 year old living in Chicago. She takes us through her social media habits, how she interacts with brands and the impact it has had on her social life. Can she give it up? Probably not. Like what you hear: Rate, review, share ...more33minPlay
June 11, 2019Ep 21: Digital Detoxing is the latest 'wellness' trendThis week's topic is exploring how more people are taking a digital detox. I'm seeing this trend with consumers, Influencers (who rely on technology to make money!) and now CEOs. To help me understand the value behind a digital detox, I invited Kameka Dempsey, Founder/CEO of KD Leadership Strategies. You can find her on Twitter (where she talks about her Phone Free Saturday). If you like what you hear, please rate, review, subscribe and SHARE! ...more39minPlay
May 20, 2019Ep 20: Are we grown-ups at 30? One consumer weighs inOn today's episode I interview, Lexy, an almost-30-year-old on how she feels about getting older and all the fun things that come along with aging. We talk the emotional stuff, the physical and the products that she's loving. As always, rate, review, subscribe!...more42minPlay
May 14, 2019Ep 18: Is sustainability trendy yet?On today's episode of Consumering we're taking a deeper dive into the world of sustainability and understanding how we can make a difference. If you missed the first episode on sustainability, you can listen to that here. As always, please rate, review and subscribe! ...more32minPlay
May 06, 2019Episode 17: Meet the Non-Millennial, MillennialIn today's episode we speak to Kacey, a 34 year old who talks about her values and how they're not so millennial. Let's stop generalizing, please. As always, please rate, review and subscribe. ...more46minPlay
April 29, 2019Episode 16: The motivations behind live streamingIn today's episode I talk to a 23-year old who spends hours at one time just watching people play video games. But why not play himself? Let's find out why Twitch and other live streaming websites are so popular....more37minPlay
April 08, 2019Episode 15: Two teens and their mom talk all things social mediaThis week I talk to a mom and her teens about their social media habits. What they're using, why and how their personalities differ. Do they have rules when it comes to posting? Lesson 1: Facebook is still relevant to teens, but maybe not in the same way as previous generations. Lesson 2: Tune in to find out. As always, RATE, REVIEW, ETC...more34minPlay
FAQs about Consumering:How many episodes does Consumering have?The podcast currently has 24 episodes available.