DEWL's 2nd Podcast series focuses on the New York Times Best Seller "Contagious - Why Things Catch On" by Jonah Berger. This is the first episode of four that breaks down what we learned about the elements that make-up the virality of human connection and therefore social media content. We kick things off with the first 2 chapters: "Social Currency" and "Triggers". Engage with us as we discuss how this is connected to being a creative. Engage and enhance our community by commenting your thoughts on what you learned or found fascinating! Thanks for watching!