Marketing Stuff

Content Creation for Beginners [2023] | Easy Content Creation Hacks


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Are you tired of mediocre content? Do you want to produce high-quality, engaging content that will help your business grow?
If so, then this video is for you! In this video, Sarah's going to share with you how small businesses can create thumb-stopping content that will help them grow their business.
By following these simple steps, you'll be able to produce high-quality content that will get your business noticed.
So what are you waiting for? Get started with content creation today and see the results for yourself!
Connect with Sarah
 @onbrandbysarah 

About The Guest(s):
Sarah Weiss is a former speech pathologist who transitioned into the world of social media and short-form video. She helps service business owners overcome their fear of creating short-form content and has found success on platforms like TikTok and Instagram Reels.

Summary:
In this episode, Maurice Davis interviews Sarah Weiss, a social media rockstar who transitioned from speech pathology to becoming a successful content creator. Sarah shares her journey of discovering the world of social media through podcasts and how she taught herself everything she knows through testing and doing. She emphasizes the importance of taking action and not getting stuck in the learning phase. Sarah also discusses the power of short-form video content and how she found her niche on TikTok. She shares her creative process, including testing different platforms and content formats, and the importance of infusing her personality and story into her content. Sarah provides valuable insights into growing a following on TikTok and building an engaged community. She also discusses the new Instagram app, Threads, and the refreshing and authentic vibe it offers.

Key Takeaways:

  • Leveraging beginner energy and being naive to the "shoulds" and "shouldn'ts" can help you take action and progress faster in your marketing career.
  • Short-form video content, such as TikTok and Instagram Reels, allows you to differentiate yourself and connect with your audience on a more personal level.
  • Test different platforms and content formats to find what resonates with your audience and adjust your strategy accordingly.
  • Share bite-sized pieces of your story and infuse them into your content to create a deeper connection with your audience.
  • Scroll through your For You paop and engage, and incorporate similar elements into your own content.ge on TikTok to observe what types of stories and content make you st
  • ...more
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    Marketing StuffBy Maurice Davis, CBC, MBA

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