Patients On Demand

Content Creation Hacks for PT Entrepreneurs | How To Save Time, Be Productive, & Build Authority


Listen Later

Content Creation Hacks for PT Entrepreneurs | How To Save Time, Be Productive, & Build Authority

In this week’s episode I talk about the easiest way to create content for your clinic online consistently.  Updated content on your PT website and elsewhere online helps you rank higher on search engines, helps your clinic appear more like a trusted authority, and makes it easier for your potential customers to find you.

So many PT practice owners struggle immensely with getting content out there. This might be partially due to a common misconception that content creation is an extensive and time-consuming process. But it doesn’t have to be something earth-shattering.

Here’s my process for getting started with content creation:

  1. Choose your content topic--what questions do you get most often?
  2. Decide on starter content--i.e. a blog, a podcast, etc.
  3. Distribute content generated on platforms most likely to reach your target audience
  4. I’m able to put in 15-20 minutes a week recording a podcast audio and video, and that podcast becomes all the content I put out in that week. My marketing assistant uses quotes from the transcription of the podcast to create social media posts, emails, and other materials each week, but you can easily do it yourself.

    If having your clinic become an online celebrity is something you’re interested in, you can fill out an application to see if our System will work for you at https://www.ptwebsitesecrets.com/strategy.


    *~* KEY TAKEAWAYS

    Frequent content creation and posting increases your online presence and helps your clinic to rank higher on search engines and increases your authority in the health sphere.

    Content creation doesn’t need to be difficult or time-consuming. You just need to start with one blog or podcast and go from there.


    *~* SUBSCRIBE

    New Podcasts Every Monday

    Unique Listeners: 82

    Plays: 8,599


    *~* CONNECT WITH CHRISTINE

    Facebook: https://bit.ly/christinewalker

    LinkedIn: https://bit.ly/christine-linkedin

    Instagram: @thechristinewalker


    *~* TODAY’S PODCAST

    All about lead generation, websites, website creation, physical therapy website, physical therapy, patients, lead conversion, lead generation, nurturing leads, follow up, services, healthcare services, conversions, resell and upsell, upselling, quarterly planning, quarterly goals, plan with me, marketing, marketing resources, CRM, customer relationship management, PT website, women owned business, cash based physical therapy, build a website, how to build a website, how to make a website, business growth, personal growth, social media, social media marketing, blog, blogging, YouTube, podcast, anchor.fm


    *~* ABOUT

    Hello everyone! My name is Christine Walker, and I help PT business owners worldwide TRANSFORM their websites for PATIENTS and MORE PROFIT. You can visit my website to learn more here.

    Get a copy of my book FREE here: https://bit.ly/2CCw3n7 

    ...more
    View all episodesView all episodes
    Download on the App Store

    Patients On DemandBy Christine Walker

    • 5
    • 5
    • 5
    • 5
    • 5

    5

    7 ratings