Content is a critical part of your business success. Creating content is time-consuming.

Entire industries have sprung up as a result of these two conflicting statements, from private label (done-for-you) content you can purchase for pennies to generative AI solutions and costly freelancers who handle all your writing needs.

Honestly, I’ve tried all those solutions, and none of them worked for me. Done-for-you content didn’t sound like me (at least not without a lot of effort, and then what’s the point?). Generative AI is even worse. Ghostwriters—the good ones—are out of my budget.

Not only that, but I enjoy creating my own content. I don’t want to outsource it, I just need a way to be more efficient with my time. That’s where a content framework shines.

I use these simple frameworks to not only save time, but also to maintain consistency in my branding, ensure I’m not rambling or missing important bits (as I have a tendency to do when left unchecked), and they help me avoid the dreaded TMI trap.

In this episode, I’m sharing my podcast framework, plus a simple three-part system you can use to build your own reuseable content framework.

Prefer a transcript? Here you go!

What you’ll learn in this episode:

Resources mentioned: