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In this Episode listen in to hear
What is content marketing?
What are the benefits of content marketing
Increasing brand awareness through content marketing
Content creation and thought leadership
Content marketing and the call to action
Who are we creating the content for and how do we come up with ideas?
Is content marketing cost-effective?
Content marketing and lead generation
The BIG opportunity for small companies
Content marketing for lead generation
Why Video Content works
Audio Content
How to track what is and isn’t working
The test for good content
One key takeaway
Hosted on Acast. See acast.com/privacy for more information.
In this Episode listen in to hear
What is content marketing?
What are the benefits of content marketing
Increasing brand awareness through content marketing
Content creation and thought leadership
Content marketing and the call to action
Who are we creating the content for and how do we come up with ideas?
Is content marketing cost-effective?
Content marketing and lead generation
The BIG opportunity for small companies
Content marketing for lead generation
Why Video Content works
Audio Content
How to track what is and isn’t working
The test for good content
One key takeaway
Hosted on Acast. See acast.com/privacy for more information.