In this episode, we dive into the three content phases that every coach needs to know to go from unknown to authority in any niche. We'll talk about how to identify which phase you're in and the specific actions you should be focusing on at each level to increase both your authority and your income. We’ll dive into what I call "Content Scaling" that’s allowed me to go from an unknown youth pastor to closing in on $100k/mo profit as a one-person business.