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Content That Converts: The 3-Tier Strategy to Sign More Coaching Clients | Ep.56
Feeling overwhelmed about what to post, what to give away for free, and what to save for your paid coaching program?
In today’s episode, I’m sharing my 3D Content Strategy designed specifically for new and purpose-led coaches who want to grow their business with clarity and ease.
You’ll learn how to structure your content marketing in a way that actually leads people from discovering you to working with you — without the constant stress of “What should I post today?”
What You’ll Learn:
- Why most coaches start their content strategy backwards — and how to fix it
- The 3 layers of high-converting content: Discovery, Deep Dive, and Delivery
- How to reverse-engineer your content from your paid transformation
- Simple examples of how to move people from stranger to client using content
- How to avoid burnout by creating content that actually works
Whether you’re showing up on Instagram, writing emails, hosting a podcast, or just getting started — this episode will help you simplify your content marketing and create a plan that aligns with your coaching goals.
>>> Check out 1:1 Strategy Sessions Here <<<
Other Links and Resources:
- FREE 1-page Client Attraction Blueprint and Mini Training
- The Life-first Coaches Launch Plan Live Group Coaching Program
- Website
Timestamps
00:00 Introduction to Simplifying Content Marketing
00:46 Welcome Back and Personal Updates
01:57 Understanding Content Marketing
04:15 The 3D Content Strategy Explained
07:25 Implementing the 3D Strategy
10:02 Starting Simple and Building Out
12:05 Conclusion and Next Steps
Free Resource: The Spacious Business Blueprint
If you’re a coach who wants clear direction, a simple plan, and to feel confident about what to focus on first, download my free Spacious Business Blueprint for the exact 7 steps to design a simple, effective client-attraction system — without overwhelm or guesswork.
👉 Download it here: https://www.leoniebusinesscoach.com/blueprint
Ready to get client-ready for 2026?
The Life-First Launch Kit gives you a clear plan and complete toolkit to launch with confidence.
December only: save $98 on 2026 enrolment and get the “Decide You’re Ready Now” bonus package with private 1:1 video feedback and the Canva Brand Kit free.
Check out The Launch Kit Here 👉 https://www.leoniebusinesscoach.com/launchplan
This is The Life-first Coaching Business Podcast, brought to you by fellow solopreneur and business coach Leonie.
Find me on Instagram @leonie.businesscoach or learn more at www.leoniebusinesscoach.com
If you enjoyed this episode please Follow/Subscribe & if you have a spare few seconds to leave a review it would mean the world! 🧡
View all episodes
By Leonie NovorolFeeling overwhelmed about what to post, what to give away for free, and what to save for your paid coaching program?
In today’s episode, I’m sharing my 3D Content Strategy designed specifically for new and purpose-led coaches who want to grow their business with clarity and ease.
You’ll learn how to structure your content marketing in a way that actually leads people from discovering you to working with you — without the constant stress of “What should I post today?”
What You’ll Learn:
- Why most coaches start their content strategy backwards — and how to fix it
- The 3 layers of high-converting content: Discovery, Deep Dive, and Delivery
- How to reverse-engineer your content from your paid transformation
- Simple examples of how to move people from stranger to client using content
- How to avoid burnout by creating content that actually works
Whether you’re showing up on Instagram, writing emails, hosting a podcast, or just getting started — this episode will help you simplify your content marketing and create a plan that aligns with your coaching goals.
>>> Check out 1:1 Strategy Sessions Here <<<
Other Links and Resources:
- FREE 1-page Client Attraction Blueprint and Mini Training
- The Life-first Coaches Launch Plan Live Group Coaching Program
- Website
Timestamps
00:00 Introduction to Simplifying Content Marketing
00:46 Welcome Back and Personal Updates
01:57 Understanding Content Marketing
04:15 The 3D Content Strategy Explained
07:25 Implementing the 3D Strategy
10:02 Starting Simple and Building Out
12:05 Conclusion and Next Steps
Free Resource: The Spacious Business Blueprint
If you’re a coach who wants clear direction, a simple plan, and to feel confident about what to focus on first, download my free Spacious Business Blueprint for the exact 7 steps to design a simple, effective client-attraction system — without overwhelm or guesswork.
👉 Download it here: https://www.leoniebusinesscoach.com/blueprint
Ready to get client-ready for 2026?
The Life-First Launch Kit gives you a clear plan and complete toolkit to launch with confidence.
December only: save $98 on 2026 enrolment and get the “Decide You’re Ready Now” bonus package with private 1:1 video feedback and the Canva Brand Kit free.
Check out The Launch Kit Here 👉 https://www.leoniebusinesscoach.com/launchplan
This is The Life-first Coaching Business Podcast, brought to you by fellow solopreneur and business coach Leonie.
Find me on Instagram @leonie.businesscoach or learn more at www.leoniebusinesscoach.com
If you enjoyed this episode please Follow/Subscribe & if you have a spare few seconds to leave a review it would mean the world! 🧡