The Brain and Brand Show

Controlling the Voice in your Head, with Neuroscientist Dr Ethan Kross


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Timothy Maurice speaks to Dr Ethan Kross about managing and regulating the voice in your head. Dr Kross is one of the world’s leading experts on controlling the conscious mind. An award-winning professor at the University of Michigan and Ross School of Business, he’s a neuroscientist and the director of the Emotion & Self Control Laboratory... as well as the author of an exciting book called ‘Chatter - The Voice in our Head and How to Harness it’. Together they explore why the brain produces the voice in your head, and the tools of calming and regulating that voice in order to have more self control. cliffcentral.com
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