What if the best training ground for customer conversations is in a plane at 35,000 feet, or a beginner ski slope at 7am?

Martin Drayton has spent decades reading strangers fast and figuring out how to reach them. As a flight attendant and snowboard instructor, that's the whole job.

Today we talk about what that actually looks like and what product teams can steal from it.

Find out more about Martin at:
https://www.instagram.com/emdee_scale_models/

https://youtube.com/@emdeescalemodels

https://www.facebook.com/MartinBuildsModels

More information on conversation design at:

https://jakemckee.com/compass