In this episode of Insights, Ben sits down with Joe Lazauskas, author of The Storytelling Edge

The Storytelling Edge offers an insider's guide to transforming your interactions ―through the art and science of telling great stories.

Ben and Joe dive into the neuroscience of storytelling, the elements of powerful stories, and methodologies to craft the powerful stories that not only build brands and engage customers, but also build relationships and make people care―in work and in life.

To learn more about Joe Lazauskas and the Storytelling Edge, visit https://www.thestorytellingedge.com/

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