081020 - Conversations & Copywriting: A series about Allowing, Alignment, & Connecting with Your Audience

In this episode Jessica talks with Develda Edgington. Creative. Disruptive. Transformative. These are a few words most often used to describe Develda Edgington, Brand Influence Copywriter & Storyseller. A licensed mental health professional turned sales copywriter, Develda knows a thing or two about getting into people’s heads…and she loves doing it! She helps her client gain clarity right from the start by understanding the psychological profile of their target audience, so they can create relevant content that inspires, and influences their audience to take radical action. As a result, her clients can create a movement around their brands, one worth following!    Develda built Write to Influence Online because she saw so many business owners struggling to navigate the noisy online space because they simply didn’t understand how to get in the mind of their ideal customer, and ethically “pick their pocket” by offering real solutions to real problems. “Telling the story of your brand with Clear, Concise, and Consistent content…that’s the future of marketing”! -Develda Edgington