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Average conversion rate in ecommerce is 2%-3%. However Amazon’s conversion rate is 13% for non Prime members and 74% by Prime members. This is according to a 2015 study from Millward Brown Digital.
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By Galyna Parker5
11 ratings
Average conversion rate in ecommerce is 2%-3%. However Amazon’s conversion rate is 13% for non Prime members and 74% by Prime members. This is according to a 2015 study from Millward Brown Digital.
Read full article »