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Conversion Triggers (1 of 4): How To Sell More, Get More Opt-ins, Get More Email Opens - (Episode #144)
In the first installment of what will be a 4-part series, we will discuss conversion triggers. In other words, we will talk about the psychological principles behind much of the marketing you see today and why they work.
Understanding these "triggers" will allow you to move people into action.... whether that be to buy something, to opt into your email list, to open an email, to click on an email, to post a comment, to click on a tweet.... whatever it may be.
Moving people into action is the name of the game, and these conversion triggers are a very important part of doing it.
In this series, we will discuss many different conversion triggers, why they work, and examples of using them.
And perhaps you'll even learn something about yourself. ;-)
So first of all, I want to welcome you to 2016. This is the first episode of Coffee Break for 2016.
I took a few weeks off for the holidays. Christmas, New Year's... spent a lot of time not in my office. And then last week; it is was just kind of an interesting week, getting back into the groove in terms of business. But then, there are some personal stuff going on; not bad, in fact, very good. We actually purchased another RV for the family, not that matters very much to you but it is a little time consuming on my part. And it did have something to do with why I didn't release a couple of podcast episodes last week and kicked off 2016 earlier. The new RV is definitely a huge improvement over the one we had before. And you know, sometimes we travel and I do business from there, not like actual business; it is an online business so I can run it from anywhere. So sometimes while we are traveling the country, I can just run the business right from there. It is a lot of good times. One of the things that define me is that I love to go out and do that kind of thing.
Anyway, enough about that. What I would like to do now is we are going to jump right in to our topic here. And this is going to be the topic that we are going to talk about for the next few episodes; and it is about Conversion Triggers.
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By David Risley: Online Entrepreneur, Blogger, Blog Marketing Strategist
4.8
7777 ratings
In the first installment of what will be a 4-part series, we will discuss conversion triggers. In other words, we will talk about the psychological principles behind much of the marketing you see today and why they work.
Understanding these "triggers" will allow you to move people into action.... whether that be to buy something, to opt into your email list, to open an email, to click on an email, to post a comment, to click on a tweet.... whatever it may be.
Moving people into action is the name of the game, and these conversion triggers are a very important part of doing it.
In this series, we will discuss many different conversion triggers, why they work, and examples of using them.
And perhaps you'll even learn something about yourself. ;-)
So first of all, I want to welcome you to 2016. This is the first episode of Coffee Break for 2016.
I took a few weeks off for the holidays. Christmas, New Year's... spent a lot of time not in my office. And then last week; it is was just kind of an interesting week, getting back into the groove in terms of business. But then, there are some personal stuff going on; not bad, in fact, very good. We actually purchased another RV for the family, not that matters very much to you but it is a little time consuming on my part. And it did have something to do with why I didn't release a couple of podcast episodes last week and kicked off 2016 earlier. The new RV is definitely a huge improvement over the one we had before. And you know, sometimes we travel and I do business from there, not like actual business; it is an online business so I can run it from anywhere. So sometimes while we are traveling the country, I can just run the business right from there. It is a lot of good times. One of the things that define me is that I love to go out and do that kind of thing.
Anyway, enough about that. What I would like to do now is we are going to jump right in to our topic here. And this is going to be the topic that we are going to talk about for the next few episodes; and it is about Conversion Triggers.