Are you undercharging for your accounting firm's most valuable work?

If your advisory services still rely on time-based billing, you are under-charging for your services.

In this episode, we explore how to shift from hourly rates to value-based pricing that reflects the results you deliver.

0:00 – Why most accounting firms undercharge for advisory services

2:14 – How hourly pricing lowers your value and limits profit

4:28 – Value pricing leads to 43% more revenue per client

6:42 – How to introduce value pricing to your best clients

8:55 – Advisory discovery questions that drive premium pricing

11:10 – How client-centered firms retain 82–100% in pricing transitions

13:00 – Stop selling time and lead as a strategic advisor

You’ll learn how to position your expertise, guide strategic discovery calls, and confidently price advisory services that drive growth for your clients and your firm.

In this episode, you’ll discover:

✔️ Why time-based pricing undervalues your advisory work

✔️ How to introduce tiered pricing based on outcomes

✔️ What to say in discovery calls to shift from quoting to diagnosing

If you’re ready to elevate your pricing and lead with outcomes, this episode is your roadmap to transforming your accounting firm's profitability and positioning.

🎧 Tune in now to start pricing your advisory services like the expert you are.

📘 Free Resource for Accountants Want to double your income working fewer hours? Download “Get Paid What You’re Worth” — a 43-page guide for accountants and bookkeepers: 👉 https://businesssuccesssolution.com/worth https://businesssuccesssolution.com/worth

🔔 Subscribe for weekly strategies to grow your accounting firm: https://podcasters.spotify.com/pod/show/loren-fogelman2