Are you billing your performance-based campaigns correctly? When you work on a performance basis, setting budgets and sending invoices can represent a bit of a challenge if you don’t understand the whole operation behind every single cost-per-lead campaign you put together, but how do you calculate the price of each lead you made?

Stick around cause I’m about to share with you my entire billing process, give you some very specific examples of how I manage the costs of my campaigns according to each client and the different formulas you can use to calculate the conversion rate of your traffic sources and more secrets to build a solid, ethic and profitable plan that helps you to create a strong relationship with your clients.

Join me for this new episode of Performance Marketer podcast and get ready to rock on your business strategies

Keynotes discussed:

• How to bill your clients on a standard cost per lead campaign? (01:28)
• How to calculate the conversion rate of each traffic source? (03:44)
• My true pricing model: creating a strong relationship with your clients (04:43)
• Building a great campaign that excites your clients (07:33)
• The importance of numbers and results when you invest in media (11:00)
• Join the 21-day Performance Marketer challenge (12:17)

Additional Resources:

• 21-days Performance Challenge: https://oneaffiliateoffer.com/challenge

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Connect with Eric!

• Eric’s website: https://ericbeer.com
• Follow Eric On Instagram: http://bit.ly/ericbeerinsta
• Subscribe to Eric’s YouTube Channel: http://bit.ly/ericbeeryt

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