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Just like any business, the auto business requires certain fundamental skills, knowledge and experience in order for a dealer to be successful....and liking cars is not one of them. Some of the most successful car dealers in the country could care less about cars. They care about people (customers and employees), they know what it takes to make a business successful and they have the capital ($$$$$) to fund the operations...and it takes a lot of capital.

In this episode, Lennie talks about the auto industry, what it takes to be a new car dealer (no convicted felons) and the power of "the factory" over what goes on at your local, neighborhood car dealership.

Email Lennie at [email protected]