Business By Nature

Copy That Feels: The Art of Embodied Messaging


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What if your best copy didn't come from your head—but from your hips, your heart, or your hilarious inner weirdo? In this playful and powerful conversation, I'm joined by my longtime friend, mentor, and colleague Carly Raemer to talk about writing from the body, not just the brain.

Carly is a copywriter, energy worker, and mystic strategist with a gift for saying the thing your audience didn't know they needed to hear—right from the center of their lived experience. In this episode, she reveals how she tunes into the energetic field of her clients, writes through their hands and eyes, and uses body-based awareness to create copy that's funny, felt, and wildly effective.

Whether you're drowning in your own overthinking or stuck staring at a blank screen, this episode offers a new way in. A way that starts in your body, not a headline formula. A way that trusts your truth more than any algorithm.

Inside this episode:

  • Why writing from your head alone leads to numb, "off" copy

  • The energetic practice Carly uses to attune to her audience

  • How she speaks to the felt experience of her readers, not just their pain points

  • A real-time somatic exploration of how your belly, heart, and throat each "speak" differently

  • The role of humor, desire, and even erotica in finding your true voice

  • What to do when your business writing feels flat, formulaic, or like it's missing you

This episode is a masterclass in writing honest, embodied copy—and it's also a reminder that you're not broken if writing feels hard. You might just be trying to write from the wrong part of yourself.

Resources + Links:

  • Follow Carly on Instagram: @carly.raemer

  • Take the Force of Nature Quiz: forceofnaturequiz.com

Learn more about Business By Nature and future offerings: businessbynature.com

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Business By NatureBy Elyna Paizis

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