All authors need to promote themselves and their books, few do a great job at it ... after this show, they will insider tips with a successful copywriter that will make your words and copy soar. Here's what we are covering during this hour:


•What the heck is a Key Message Copy Platform and why your book needs one.
•What is the primary advantage of having a Key Message Copy Platform
•How you organize and set up a messaging platform
•What “sections” do you typically include in a messaging platform
•When should you create your messaging platform? Before  book? During? After?
•What should you really focus on when creating marketing messages for your book
•What if you have no plans to write your own marketing materials? Should you still create a messaging platform?
•Get copywriting tips that would generally apply to most of your marketing messages
•Bonus tip: Info on website copy ...

A fast hour is coming with guest Casey Demchak. www.CaseyDemchak.com

All authors need to promote themselves and their books, few do a great job at it ... after this show, they will insider tips with a successful copywriter that will make your words and copy soar. Here's what we are covering during this hour: •What the heck is a Key Message Copy Platform and why your book needs one. •What is the primary advantage of having a Key Message Copy Platform •How you organize and set up a messaging platform •What “sections” do you typically include in a messaging platform •When should you create your messaging platform? Before book? During? After? •What should you really focus on when creating marketing messages for your book •What if you have no plans to write your own marketing materials? Should you still create a messaging platform? •Get copywriting tips that would generally apply to most of your marketing messages •Bonus tip: Info on website copy ... A fast hour is coming with guest Casey Demchak. www.CaseyDemchak.com

Copy Wriitng Hot Tips for Marketing Show 01-09-2014

The AuthorU-Your Guide to Book Publishing podcast is ranked by Feedspot in the TOP 10 podcasts for Book Marketing and in the Top 100 in Author-Publishing Careers by Goodpods.

If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you. 

You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success.

Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats.

If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.

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The AuthorU-Your Guide to Book Publishing podcast is ranked by Feedspot in the TOP 10 podcasts for Book Marketing and in the Top 100 in Author-Publishing Careers by Goodpods. If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you. You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success. Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats. If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.

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Copy Wriitng Hot Tips for Marketing Show 01-09-2014

Copy Wriitng Hot Tips for Marketing Show 01-09-2014

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