Copywriting and the User Experience with Stephanie Morillo

Special guest Stephanie Morillo joins the show to explain copywriting and how it impacts user experience on the web. She shares examples of copy, as compared to content, and details how critical it is for connecting with your audience and supporting your brand. Stephanie talks about where copywriting fits into the project process, as well as the importance of collaboration with stakeholders. She also shares great resources to help improve your copywriting and be consistent with copy on your site.